All posts in March 2015

I was pouring one white and three red Bordeaux at Central Bottle on  a Friday night a few years ago with the idea of playing a little catch-up on a neglected category. I’d noticed that the only attention the little Bordeaux corner got was from French speakers and a few people of – shall we…

I’ll admit to being a little in love with the analytic tool known as the semantic square (aka Boston box).   There’s seduction in the way it gives clarity to certain kinds of ideas one struggles to achieve by other means.  A skillfully designed square is particularly good at illuminating how perceptions shift as you…